Sub Club Podcast by RevenueCat

Sub Club Podcast by RevenueCat

Interviews with the experts behind the biggest apps in the App Store. Hosts David Barnard and Jacob Eiting dive deep to unlock insights, strategies, and stories that you can use to carve out your slice of the 'trillion-dollar App Store opportunity'.

Making Web2App Work: From Basic Landing Pages to Complex Sales Funnels — Nathan Hudson, Perceptycs
January 08, 202501:11:05

Making Web2App Work: From Basic Landing Pages to Complex Sales Funnels — Nathan Hudson, Perceptycs

On the podcast: the strategic opportunity of web2app, how and when to use web2app, and why one app found success using webinars in their web2app funnel.

Using Subscription App Benchmarks to Make Better Growth Decisions — Phil Carter, Elemental Growth
December 23, 202400:59:49

Using Subscription App Benchmarks to Make Better Growth Decisions — Phil Carter, Elemental Growth

On the podcast: how to effectively use benchmarks to aid decision making, the limitations of benchmarks, and why even the best companies aren’t top quartile in every single metric.

Why Most Apps Hit a Revenue Ceiling (and How to Plan for It) — Patrick Falzon, The App Shop
December 11, 202401:13:13

Why Most Apps Hit a Revenue Ceiling (and How to Plan for It) — Patrick Falzon, The App Shop

On the podcast: estimating the revenue potential of an app, crafting an exit strategy, and why LTV is such a terrible metric.

How V1 Sports Doubled Revenue with Bold Bets — Alex Prasad, V1 Sports
November 27, 202401:00:49

How V1 Sports Doubled Revenue with Bold Bets — Alex Prasad, V1 Sports

On the podcast: the power of user segmentation, executing bold strategic shifts, and why imaginary customer conversations are sometimes better than real ones.

How to Go Viral on TikTok (and Profit From It) — Joseph Choi, Viral App Founders
November 13, 202400:56:31

How to Go Viral on TikTok (and Profit From It) — Joseph Choi, Viral App Founders

On the podcast: what’s currently working for apps on TikTok, how to create viral content, why you should try working with influencers who don’t have many followers.

Building Trust with Users to Drive Revenue and Retention – Ryan Beck, Pray.com
October 30, 202400:53:52

Building Trust with Users to Drive Revenue and Retention – Ryan Beck, Pray.com

On the podcast: the risk of ad creative concentration, how to reach older, high-value demographics, and why the ultimate KPI is revenue.

How to Reduce Churn & Boost Growth with Fast, Empathetic Customer Support — Eli Winderbaum, Captions
October 16, 202400:48:48

How to Reduce Churn & Boost Growth with Fast, Empathetic Customer Support — Eli Winderbaum, Captions

On the podcast: effectively scaling support for an app, why the time to first response is so important, and why you should treat support more like a concierge experience.

The Subscription App Industry Rebound — Eric Crowley, GP Bullhound
October 02, 202401:00:39

The Subscription App Industry Rebound — Eric Crowley, GP Bullhound

On the podcast: providing transaction advice and capital to top companies in the Consumer Subscription Software space.