Sub Club Podcast by RevenueCat
Interviews with the experts behind the biggest apps in the App Store. Hosts David Barnard and Jacob Eiting dive deep to unlock insights, strategies, and stories that you can use to carve out your slice of the 'trillion-dollar App Store opportunity'.
How V1 Sports Doubled Revenue with Bold Bets
On the podcast I talk with Alex about the power of user segmentation, executing bold strategic shifts, and why imaginary customer conversations are sometimes better than real ones.
How to Go Viral on TikTok (and Profit From It) — Joseph Choi, Viral App Founders
On the podcast I talk with Joseph about what’s currently working for apps on TikTok, how to create viral content, why you should try working with influencers who don’t have many followers.
Building Trust with Users to Drive Revenue and Retention – Ryan Beck, Pray.com
On the podcast, we talk with Ryan about the risk of ad creative concentration, how to reach older, high-value demographics, and why the ultimate KPI is revenue.
How to Reduce Churn & Boost Growth with Fast, Empathetic Customer Support — Eli Winderbaum, Captions
On the podcast: effectively scaling support for an app, why the time to first response is so important, and why you should treat support more like a concierge experience.
The Subscription App Industry Rebound — Eric Crowley, GP Bullhound
On the podcast: Our guest today is Eric Crowley, a tech investment banker with GP Bullhound where he provides transaction advice and capital to top companies in the Consumer Subscription Software space.
The Advantages of Working On an App You Care About — Christian Selig, Apollo
On the podcast: The benefits of building something you personally care about, how to balance user feedback with product intuition, and why process, frameworks, and outside advice are often worth ignoring.
Marketing Your App More Efficiently with Apple Search Ads — Dilip Reddy, Search Ads Optimization
On the podcast: The impact of Apple Search Ads on organic search, how to save money on brand defense, and why ROAS shouldn’t be the only thing you optimize for.
Understanding When to Use Web2App and How to Do It Well — Thomas Petit, Independent App Consultant
On the podcast: How to find success with web2app, the value (and challenges) of “owning the transaction”, and why avoiding app store fees isn’t a great reason to experiment with web2app, but might work out anyway.